Brand loyalty can be seen in nearly every aspect of our lives. From the vehicle you drive to the coffee you drink.
If I can spend my money and attention on a brand that supports my values and delivers on their promises, that is what I’m going to do. While part of that decision is made from data gathered with personal experience, I also pay attention to the bigger picture. What is the brand doing in public? What are others experiences with them?
Read More"Owning a handgun doesn't make you armed any more than owning a guitar makes you a musician." ~ Jeff Cooper
Responsibility and accountability are words we hear regularly these days in a variety of applications. But what do they mean for gun owners in general and the Lodestone community specifically?
Read MoreThis topic has been coming up within the Lodestone circle of instructors for years – last year, Flynn and I did a podcast about the subject, and this year, I decided it was high time we actually put our discussions into action.
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